Managing Director and Co-Founder – SiteOlytics Inc.
The Internet has significantly changed our lives. Email has increased the speed people communicate across the globe to close to real-time. The second thing we do most on the Internet is ‘Search’. If you don’t know the answer to a question you just take your smartphone and search for the answer. What started with the company name Google has now become part of our vocabulary. Instead of search people just say ‘google it’ or ‘I googled the answer’. The word google has effectively become a synonym to the word search and not only in English but in all languages across the world.
Search or better search engines have become the gateway to everything we do online. The answers that people find depend very heavily on search engine optimization or short SEO. The web sites that best represent an appropriate response to the keywords people search for are displayed on top of all possible search results whereby the best and most appropriate results are determined by the algorithms of the various search engines.
In order to have your website show on the first page of Google, Bing or Yahoo it is important to understand how these algorithms work and what you can do so that your site can be found.
The purpose of this blog is to share our findings with you but at the same time allow you to comment and ask questions on specific topics related to SEO. We cover all aspects of search engine optimization – from SEO fundamentals to building a complete SEO strategy.